Caroline Vreeland Is Steve Madden's Newest Campaign Star

Caroline Vreeland Is Steve Madden's Newest Campaign Star

Kicking off a perfect partnership.

Kicking off a perfect partnership.

Text: Emma Blanchard

Shoe mogul Steve Madden has appointed model Caroline Vreeland as the subject of the brand's new "Choose Your Platform" campaign. Vreeland is "confident, real and has a great sense of humor,” according to Steve himself. Those attributes, not to mention her unique, edgy style and tremendous following, are exactly what make her the perfect leading lady for the Pre-Fall 2017 campaign.

The It Girl, who Madden describes as "part Marilyn Monroe, part Amy Winehouse," told Footwear News she believes “the woman who wears a Steve Madden shoe is active, adventurous, fashion-forward and not afraid to be daring when it comes expressing herself through fashion.” Caroline, the great granddaughter of iconic fashion editor Diana Vreeland, seems to fit each of those roles well.

Check out the video below and shop the collection of platform on Steve Maddens website.

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