Gigi Hadid and Tommy Hilfiger are Constructing a Carnival for NYFW

Gigi Hadid and Tommy Hilfiger are Constructing a Carnival for NYFW

The American brand is taking its collaboration with the supermodel to the next level

The American brand is taking its collaboration with the supermodel to the next level

Text: William Defebaugh

Last week, Tommy Hilfiger released the look book for its highly-anticipated collection designed by supermodel Gigi Hadid. Today, the brand is making headlines again with the announcement the collaboration will culminate in the erection of a Tommy Hilfiger fairground at Pier 16 on September 9, for the brand's New York Fashion Week show.

2,000 guests will be invited to the show—half of which will be fans, as opposed to media—which will feature both Hadid's capsule collection, and the brand's Fall 2016 collection. Both collections will be streamed live at 7pm EST on Tommy Hilfiger's website, and made immediately shoppable online. According to WWD, there will be rides (including a 40-foot ferris wheel), fairground food, and everything else you could possibly want from a fashionable carnival. It will be made open to the public the following day, on September 10.

Click here to see Gigi Hadid's collection with Tommy Hilfiger.

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