Halsey Channels 'Romeo + Juliet' in New Video for "Now or Never"

Halsey Channels 'Romeo + Juliet' in New Video for "Now or Never"

The singer returns with a star-crossed new music video.

The singer returns with a star-crossed new music video.

Text: Ian David Monroe

Halsey has released the lead single from her forthcoming album, hopeless fountain kingdom, the follow-up to her debut Badlands. The track, “Now or Never,” comes with a star-crossed music video, co-directed by the singer and Sing J Lee. The latter has previously worked with CHVRCHES and Years and Years.

The video, shot in Mexico City, draws very clear inspiration from Baz Luhrmann’s ’96 Romeo + Juliet film, famously starring a young Claire Danes and Leonardo DiCaprio. Here, Halsey plays the role of Juliet, and, as a tarot reader says, she’ll never get to be with her Romeo. It’s an ambitious and cinematic endeavor that pays off.

In a statement, she describes the treatment, “[It] is one part in the center of a long narrative that tells the story of two people in love despite the forces trying to keep them apart. On its own, the song is about two impatient young lovers, but in the context of the hopeless fountain kingdom universe, the stakes are much higher for these two star-crossed lovers."

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