Looking Foxy: Megan Fox on Her First Lingerie Line

Looking Foxy: Megan Fox on Her First Lingerie Line

Frederick's of Hollywood's new spokesmodel and business partner, Megan Fox, talks about designing her first lingerie line.

Frederick's of Hollywood's new spokesmodel and business partner, Megan Fox, talks about designing her first lingerie line.

Photography: HART + LĒSHKINA

Styling: John Colver

Text: Maxwell Williams

Megan Fox is relaxed, clad in a T-shirt that says “Brunch or Die.” Her seven-month-old son, Journey—Fox’s third child in four years—is just outside with the nanny, adorable as hell in a dinosaurs-and-pizza-print onesie. The scene doesn’t exactly jive with the idea of a magazine shoot featuring a sex icon’s new venture: revamping Frederick’s of Hollywood, a heritage intimates company founded in the 1940s. But for Fox, the setting is perfect, because lingerie can be about comfort.

“I’m not sitting back and thinking, What are men going to like to look at? Because I don’t care, honestly,” she says, flipping her wrist to shoo away imaginary males. “They’re going to like whatever I put on, and that’s that. Women don’t ever have to acquiesce to whatever we think men will like or not like. They will like it because it’s on our bodies, and our bodies are magic.”

Fox—who will star in the upcoming James Franco-directed black comedy Zeroville—isn’t just part-owner of the company, she’s taking creative control and is now the face of the brand. With Fox at the helm, it will remain sexier than most of its competitors, but it won’t kowtow to the male gaze. “I design or pull pieces that make me feel a certain way—things that I can wear with my clothes, things that I can wear out, things that I can put on and dance around my house and no one has to be there,” she says. “It’s just something that makes me feel good in my body. I would hope that the messaging becomes more about that and starts to stray further away from, ‘Buy this because your boyfriend’s going to think it’s sexy.’ Because, fuck, it’s 2017.”

Though Fox’s designs won’t be released until October, she says the collection will have political undertones that reflect our country’s current state of affairs. “The individual pieces aren’t political statements in themselves; the overall theme and vibe of this particular collection is influenced by what’s going on in our political environment in the United States,” she says before pausing, thinking about it, and laughing. “Nothing says ‘sexy’ like politics.”

FREDERICK’S OF HOLLYWOOD[/caption]

Credits:

Makeup Melanie Inglessis (Forward Artists) Hair Andy LeCompte (The Wall Group) Manicure Ashlie Johnson (The Wall Group) On-set production Lindsay Heimer Photography assistant James Perry Stylist assistant Megan King Location Aesthesia Studios, Los Angeles

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