M.I.A. Wants You To Rewear It With H&M

M.I.A. Wants You To Rewear It With H&M

M.I.A. RELEASES A NEW MUSIC VIDEO FOR WORLD RECYCLE WEEK

M.I.A. RELEASES A NEW MUSIC VIDEO FOR WORLD RECYCLE WEEK

Text: Ian David Monroe

Today, M.I.A. releases her music video for track Rewear It, a song made in collaboration with H&M for World Recycle Week. In it, the singer dances a top a pillar of clothes, with a city skyline in the background. Scenes of dancers from all over the world, performing a variety of dance styles, have been spliced together to promote sustainable style, as the brand puts it.

M.I.A. is perhaps the most vocal recording artist (with a mainstream audience) on social and political issues, making her the perfect person to represent an international campaign. The singer’ s last music video, for Borders, addressed the world’ s migrant and refugee crisis.

To learn more about World Recycle Week, visit H&M’ s site here. H&M stores are now collecting any clothes you wish to recycle.

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