Prada and Saks Fifth Avenue New York proudly announce the dedication of the six historic 5th Avenue window displays to the Prada May Issue 2024 women’s and men’s collections.

The installation and set-up take inspiration from bright, flowery spring meadows, which cover all the surfaces in the window and interior spaces. The displays center the newest Prada collection on wooden tables and wicker seats in varying sizes. The iconic Prada triangle logo is placed dominantly on the windows in a striking yellow and backed by graphic light backdrops. 

The Prada May Issue 2024 collection explores the brand’s history and heritage through clothes that echo the past and consider the modern Prada identity, reflecting the multifaceted, paradoxical, and ever-changing nature of human expression. The collection, which is set to be exclusive at Saks.com and at Saks Fifth Avenue starting April 18, before its wider distribution, is surely to be on our spring must-have list.

Saks Fifth Avenue will dedicate its 5th Avenue windows to Prada from April 18 through May 1.