Rihanna to Show Fenty x Puma at Paris Fashion Week

Rihanna to Show Fenty x Puma at Paris Fashion Week

The show will be streamed exclusively on Tidal.

The show will be streamed exclusively on Tidal.

Text: Jake Viswanath

After Rihanna's debut Fenty x Puma show during New York Fashion Week last February, fans and runway aficionados alike wondered why the singer-turned-designer opted not to show her Spring 2017 collection this season in New York. Today, Rihanna announced plans to present her Spring 2017 Fenty x Puma collection, her second for the brand, during Paris Fashion Week on September 28.

“It’s a dream for me to be able to present my second collection of Fenty Puma by Rihanna in Paris,” she said in a press release. “I approached this season very differently and felt the theme and concept was best suited for one of my favorite cities, Paris.”

The Spring show will steer away from the traditional runway format and inhabit a more intimate environment. For those of us whose invitations were lost in the mail, the show will stream live on Tidal at 7:30 and 8:30 PM Paris time. If you don't have Tidal, don't fret—non-subscribers will be able to watch as well.

Who’s shopping #FENTYXPUMA this weekend?

A photo posted by Fenty X Puma (@fentyxpuma) on

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