A First Look at Calvin Klein Under Raf Simons

A First Look at Calvin Klein Under Raf Simons

The designer taps a familiar Stranger Things face for restructured "by appointment" line.

The designer taps a familiar Stranger Things face for restructured "by appointment" line.

Text: Ian David Monroe

Over the weekend, Calvin Klein’s newly appointed CCO, Raf Simons, unveiled the first look at his work for the brand. He’s, naturally, changing it up a bit: no longer strictly for celebrities, CK’s by-appointment service is now open to all, becoming its own individual line.

On his new fashion home, Simons says, “Calvin Klein is not only about iconic underwear and jeans – it’s about so much more.”

While some changes are expected, the brand is sticking with its mass-market advertising, which they call a “photographic tradition.” This means that those big billboards on Houston Street aren’t going anywhere anytime soon—neither are the celebrity endorsers.

In the first set of collection imagery, photographed by Willy Vanderperre (a Simons favorite), the designer taps breakout actress Millie Bobbie Brown as a face. She’s joined by longtime ambassador Abbey Lee Kershaw, models Julia Nobis, Jamie Bochert, Natalie Westling, and Lineisy Montero, as well as new faces Selena Forrest and Tessa Bruinsma, and more.

Raf Simons will present his first collection for Calvin Klein in the coming weeks, at New York Fashion Week Men’s, as well as showing his eponymous menswear line.

Make your appointment with Calvin Klein by emailing [email protected]

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