Since its inception in 2008, there has been just one thing on Peacebird’s agenda and it is clear now more than ever: World domination. From collaborations with Coca-Cola to Playboy, the China-based streetwear brand has already rubbed shoulders with the globe’s heavy hitters. Peacebird travels everywhere across the world, on the streets from New York to London and Tokyo to Seoul. A true streetwear brand found on the streets, as it should be.

Focusing on menswear, the label is actually worn on the backs of boys, girls and even artificial intelligence. Instagram’s favorite faux influencer, Lil Miquela has been spotted sporting the collection—a sure sign of its impact. Truly taking global to another scale, the brand is also flaunted by stars ranging Ryota Katayose, Rola, Lin Yanjun and Kentaro Sakaguchi. “Let Everyone Enjoy the Fun of Fashion!” reads the company’s mission, and that it delivers on. Not only is universality at the core of its business, but also social responsibility. “Health and safety” and “Environment” stand as pillars in the brand’s consciousness. Stunting on the streets, Peacebird is also behind orchestrating world peace, it seems. We love a brand whose accessibility and style does not compromise on ethics.

Standing as a streetwear brand unlike any other, the label occupies an important space in the market and a big one, at that. Fresh, relevant, ethical. There has to be a catch, right!? Wrong. Don’t question the good fortune, embrace it… wear it!

See below for a gallery of Peacebird street style photos that spans cities.