Chanel Beauty has debuted its richest scent within its Bleu de Chanel fragrance collection. According to the luxury house, Bleu de Chanel L’Exclusif, is “a fragrance that questions the status quo of perfumery.” Olivier Polge, Chanel Perfumer, designed this fragrance to push the boundaries of the status quo and—as a men’s fragrance—the boundaries of masculinity. Growing up in the industry, Polge succeeded his father, Jacques Polge, the legendary perfumer at Chanel for more than three decades. Polge refers to this as “the most magnetic and mysterious facet of Bleu de Chanel.” He continues, “it’s a dense, sophisticated, and complex composition, like an extract. A concentrate of exceptional raw materials.”

Courtesy of Chanel Beauty

Precious sandalwood extract is used in this composition and is ethically and sustainably sourced from the island of Maré in New Caledonia. This quality of sandalwood, sourced only from heartwood, allows for the rich essential oils to be showcased. Richer notes of leather, amber and resin contribute to the fragrance’s woody appeal. 

The perfume’s sense of mystery is mirrored by the hue of its bottle—a midnight blue— which toes the line between rich blue and soft black. And like Polge’s vision for Bleu de Chanel L’Exclusif, Chanel selected a man to represent it that echoes the elusive nature of the fragrance—someone who conveys a sense of mystery and seems challenging to define just as he’s making his next shift. “Timothee Chalamet is a man full of surprises,” the brand shares. “He is a man woven from possibilities.” 

Courtesy of Chanel Beauty

Bleu de Chanel L’Exclusif is “a fragrance like magnetism on the skin,” according to Chanel. The fragrance is now available in 60 ml and 100 ml formats. 

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