At famed Parisian club Silencio, Jenna Ortega and Dior welcomed the new Rouge Dior On Stage lipstick. Ortega, actress and House Makeup ambassador, is the face of the Rouge Dior campaign, which officially launched earlier this month. 

The celebration saw appearances from friends of the House including Anna Sawai, Jennifer Lawrence, and Razane Jammal, as well as Peter Philips — creative and image director of Christian Dior Makeup. The cinematic Rouge Dior campaign felt like a natural fit for Silencio’s velvet interiors, well known for their artistic exclusivity. 

Neon lights illuminated a catwalk for guests to traverse on their way to a photocall. A red carpet was also rolled out, harkening back to the campaign’s imagery. The event took place on September 29, the first night of Paris Fashion Week. 

Rouge Dior On Stage boasts ultra-longwear color and shine, a melting formula that enhances comfort, and a new range of vibrant shades. Designed for luxury and precision, the launch also introduces an elongated midnight blue applicator. 

At Silencio, an intimate cinema room screened the Rouge Dior On Stage campaign film. The dance floor, soundtracked by DJs Isabella Massenet and Chloé Groovy, was soon packed with guests — all celebrating Ortega’s latest collaboration with the House.