When it comes to Men’s Fashion Week in Milan in June, you can expect to discover an abundance of dapper gentlemen walking the streets (and capturing their fit pics alongside the Duomo.)

As part of the week’s schedule, Ralph Lauren returned to the show circuit last Saturday to present the house’s Purple Label Spring 2025 menswear collection at the Palazzo Ralph Lauren in Milan. In attendance were the likes of Chris Pine, Colman Domingo, Chrissy Teigen, John Legend, Usher, and TikTok creator and budding style star Luca Mornet, as he was there to witness it all and spent 24 hours with VMAN to give us a look at a *somewhat* traditional day in his life.

Below, discover the full diary with Luca as he takes us through his morning routine, gives a peek into the presentation in Milan, and dances the night away in Milan’s nightlife scene.

“8:30AM wake up time and I can’t start my day without a good cup of coffee. Since we’re in Italy it is only right to start it with a cappuccino (yes with real cow milk – I didn’t bother to ask for almond I know they don’t have it)”

“My suit was delivered the night before all the way from nyc where I did my fittings with the amazing Ralph team.”

“The jet lag has got my eyes all puffy in the morning so it is only right to treat them in style with the Chanel Le Lift Eye patches, efficient and makes a very good selfie.”

“Ignore the mess, notice the gorgeous all-marble bathroom where lay all my favorite hair products – for this hair look I combined the Million Molding Wax 7 with a coat of hairspray from a brand I do not know but bought last minute in Milan.”

“A photo shoot in the room before the presentation is mandatory. Giving old money realness.”

“Paired the look with my personal jewelry, a Cartier tank solo, and Maison Spoiled jewels.”

“On the way to presentation. I swear I don’t take this much space in cars, I just didn’t want my pants to wrinkle.”

“11 AM: Arriving at the Palazzo Ralph Lauren where we were greeted with champagne and signature Ralph’s Coffee.”

“The tailoring and clothes were done impeccably, I don’t think I have even loved every piece from a collection before but I guess there’s a first for everything.”

“Oh and do not get me started on these Roman Empire-looking shoes.”

“Strike a pose.”

“The decoration of the palazzo Ralph Lauren should have a presentation of their own, every detail was thought of.”

“Sitting at Ralph’s desk.”

“Sitting at Ralph’s desk.”

“Best part of Fashion Week is being able to hang out in fabulous clothes with your friends and also make new ones.”

“Wearing BLK DNM with Valentino Clutch.”

“After the presentation, we edit, post and finally get free time to eat some amazing pasta (Dal Bolognese is a new favorite) and we go dance with fabulous people! Ciao!!”

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