This past year, blush has become a staple in every beauty-lover’s makeup routine. Once an involuntary bodily response to an embarrassing situation, rosy cheeks have turned into the biggest beauty trend of 2022, and are shaping up to keep their number one spot in 2023. 

While blush is a great way to add a pop of color to any makeup look, the beauty industry has come a long way from your grandma’s chalky pink powder. Today, a great blush is determined by its formula. Cream, oil, and stick blushes allow pigment to melt into the skin, giving the face a naturally flushed look. 

Once limited to the cheeks, blush has become an incredibly versatile product- one that TikTok claims can be applied all over the face. From the makeup artist-approved blush layering method to the black blush craze, these are the 8 blush products and techniques that BeautyTok can’t stop posting about. 

Rare Beauty, Soft Pinch Liquid Blush ($23)

@makeupbytammi

Testing #rarebeautyblush #rarebeauty #joy #liquidblush #blackgirlmakeup

♬ Oh Lord My Baby – Rafiyani

With 1.1 Billion views under #rarebeautyblush, to call this holy grail product viral is an understatement. Founded and owned by singer and actress Selena Gomez, Rare Beauty is all about inclusivity. Available in 13 matte and dewy finishes, the Soft Pinch Liquid Blush is a no-brainer for your Spring beauty wishlist. 

Youthforia, BYO Blush ($36) 

@kali.ledger

Hands down the easiest dewy blush, that actually lasts but stays dewy ?✨#greenblush #dewyskin #dewyblush #makeuptutorial #youthforia

♬ original sound – KALI

As the world’s first color-changing blush oil, the Youthforia blush oil responds to your skin’s pH to give you a perfect natural flush. Apply on moisturized skin or over a full glam look, and watch as this universally flattering blush seamlessly transforms to your perfect shade. Swipe the product along the cheeks, across the nose, on the chin, and even the temples for that “glow-from-within” look. 

Made by Mitchell, Blursh Liquid Blush- Strawberry Cream ($18)

@beautyybylucyy

Replying to @Nadine ? @madebymitchell blursh in ‘strawberry cream’ ? #madebymitchell #blursh #madebymitchellmakeup #strawberrycreamblush #pinkundereyetrend #tiktokshopuk #fyp #foryoupage

♬ original sound – EX7STENCE™

Pale pink blush is having a major moment on BeautyTok right now. While it may be easy to shy away from this ultra-light shade, beauty gurus on the app have gotten creative with ways to incorporate this seemingly impractical pigment into their daily makeup routines. Use this pale pink shade under the eyes for a brightening effect. Afterwards, conceal as usual with your go-to concealer. This allows your base to have that subtle pink flush without layering any blush on top. Complete the look with your favorite setting powder and top it all off with a bit of highlighter. 

Anna Sui, Sui Black-Cream Blush ($31)

@victorialyn

A black cream BLUSH that changes color??? Ok this is SO cool! And pretty..? #makeupreview #blush #creamblush #makeup

♬ Do It To It – ACRAZE

While blush usually implies a baby pink or deep berry shade, leave it to TikTok to scout the most unconventional blush shade ever: black. You heard that right. The Anna Sui black cream blush is the most daunting blush we’ve ever seen. Starting off with a black tint, this blush is best applied with fingers. The warmth from your fingers and face allows this product to blend out to a deep red. Nab this easy-to-blend blush if you’re looking for a little drama in your makeup regime. 

Dior, Backstage Rosy Glow Blush ($40)

@giangchannn

Dior Backstage Rosy Blush! thương nhớ blush này từ rất lâu mà giờ mới được sở hữu. ta nói good things take time. quá xứng đáng cho thời gian em chờ tôi quay lại tìm em ?? the dior blush #diorblush #dior #makeuptok #xuhuong #fyp #beautytok

♬ original sound – luz

For a naturally flushed look with a hint of glow, the Dior Backstage Rosy Glow Blush is exactly what you’ve been looking for. Trusted by makeup artists and lovers for years, the Dior blush line offers classic blushes with a glowy finish.

Patrick Ta Beauty, Major Headlines- Double-Take Creme and Powder Blush Duo ($36)

@patrickta

Try Using My Technique Using My Major Headlines Cream Blush Over Powder @patricktabeauty In Shade She’s A Doll

♬ original sound – patrick ta

Celebrity makeup artist Patrick Ta is famous for his your-skin-but-better makeup looks on the likes of Emily Ratajkowski and Hailee Steinfeld. So when he released a line of cream-powder blush duos, BeautyTok rushed to try the palette, as well as Ta’s favorite method of application. Ever wonder how celebs and influencers achieve amazing cheek pigment that lasts all day? Well, the answer is blush layering. Ta recommends first applying the powder to the apples of the cheeks with a blush brush. After building the color to your liking, use a damp Beauty Blender to bounce the cream blush over the powder. Just like that, you have a red carpet-worthy blush look. 

Pixi Beauty, On-The-Glow ($18)

@biancacabr

one of my favorites #pixiblushstick #pixiblushreview #pixiblushstickruby #blushtutorial #blushtrend @pixibeauty

♬ sonido original – DisneyTunes

Looking for a perfectly sun kissed look? This travel-friendly blush stick is perfect for your next tropical getaway. Available in three shades and formulated with Aloe Vera, Ginseng, and fruit extracts, this “tinted balm” offers skin-soothing benefits while adding the perfect amount of color. Apply to your cheeks, nose, and lips for that tropical touch of color. 

Charlotte Tilbury, Matte Beauty Blush Wand ($42)

@bbxnicole

i love me a red blush ❤️ shade is Dream Pop #beautytok #charlottetilbury #charlottetilburyblush #makeup #blush

♬ original sound – Aaron

For a powdery matte finish, the new Charlotte Tilbury Blush Wand is your bestie. With just a few dabs on the apples of the cheek, any look is instantly more enchanting. Whether you’re recreating the cloud girl makeup trend or trying to tone down an ultra-dewy look, this matte cream blush is always a good idea.