On Thursday, June 26th, fashion’s cool kids touched down at Gigi Paris for a night that was the perfect concoction of Californian naturalness and Parisian gentility. Against a backdrop of the Eiffel Tower and hues of warmth, L.A.-based luxury menswear label NAHMIAS toasted its debut footwear collaboration with none other than PUMA.

Courtesy of Puma x Nahmias

The occasion? A sneak peek at a capsule set to drop in early 2026, reimagining PUMA’s iconic Suede sneaker through the sun-drenched lens of NAHMIAS’ West Coast aesthetic. Think uncommon streetwear meets ageless sport heritage, all wrapped in three fresh colorways that promise to turn sidewalks into runways.

Courtesy of Puma x Nahmias

Doni Nahmias, the self-taught designer behind the brand, summed it up best: “This collaboration with PUMA allowed us to merge our California-born aesthetic with one of the most iconic silhouettes in sneaker culture. We wanted to infuse the Suede style with NAHMIAS’ vision, while honoring the timeless legacy that PUMA has built.”

Courtesy of Puma x Nahmias

The guest list glistened with industry powerhouses and creative firebrands like Julia Lang, Bimma Williams, Tommy Richman, and Nadine Ghosn. Don Julio 1942 kept spirits high with specialty cocktails, and a curated menu kept the vibes flowing.

Courtesy of Puma x Nahmias

As the sun set over the City of Light, one thing became clear: they weren’t solely celebrating a shoe drop but a moment. And with PUMA’s global legacy and NAHMIAS’ rising star, this collab is already laced up for greatness.