Alain Mikli Launches "Après Minuit" Campaign

Alain Mikli Launches "Après Minuit" Campaign

The SS19 campaign brings Paris to life after midnight.

The SS19 campaign brings Paris to life after midnight.

Text: Emma Li

French-Armenian luxury eyewear brand Alain Mikli has launched their SS19 Brand Campaign, Après Minuit.

For this season, Alain Mikli partnered with V contributor Alana O’Herlihy who is known for her self-portraits and intimate photographs of celebrities including Bella and Gigi Hadid. The brand also casted influential London-based blogger-turned-model Doina Ciobanu to star in the campaign, which highlights select styles from the SS19 collections through playful and striking portraits reminiscent of the ‘80s nightlife.

The campaign brings us to Le Petit Rétro, a longtime staple on the Parisian bistro circuit. The restaurant is rediscovered as a place where Doina and her friends wander to after a party. There, they mingle over cocktails into the early hours, après minuit.

The collections are now available at Alain Mikli boutiques worldwide as well as fashion boutiques and department stores.

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