Givenchy unveils its Spring-Summer 2024 global advertising campaign, a testament to the enduring allure of simplicity. Captured through the lens of photographer Kacper Kasprzyk and featuring American model and recent V cover star Amelia Gray, the fashion house boldly asserts that, in the aftermath of avant-garde runway spectacles, minimalism stands as a lasting statement.
Throughout Gray’s portraits, oversized outerwear takes center stage, whether it be through a chic blazer and trouser ensemble or a sweeping floor-length coat. Even in a spring-summer collection, the deliberate absence of vibrant hues serves as a signature touch from Matthew M. Williams.
In one of his final collections for Givenchy, William’s work embodies the refined and feminine glamour of meticulously tailored clothes. An expansive range of overcoats in shades of black, ivory, and royal blue effortlessly complement lightweight knits and sharply tailored miniskirts. Styled by Carine Roitfeld, every ensemble in this collection is a testament to forward-thinking fashion, as Gray effortlessly emanates a laid-back yet refined aura, letting her clothes do all the talking. Against a backdrop of ethereal white, her garments appear as if they gracefully envelop her, crafting a contemporary aesthetic.
The accessories add the perfect touch of edge, spotlighting the redesigned Voyou handbag adorned with oversized textured silver buckles and crafted in sleek leather, with the strap incorporating an elegant gradient-link chain strap for a refined day-to-night statement.