Look what the winter breeze dragged in: the highly anticipated 2024 holiday campaign by Tiffany & Co, starring one of Hollywood’s next-gen leading ladies, Anya Taylor-Joy.

Set against a picturesque and snow-kissed winter backdrop, the new film directed by Jonas Lindstroem opens with the actress in an elegant black dress, stepping through an alluring pair of vault-inspired doors that resemble the entrance at The Landmark, Tiffany’s flagship store on Fifth Avenue. She invites viewers to join her as she explores “the city where love never sleeps,” showcasing the vibrant energy and irresistible charm of New York along with love in all its forms including self-love, the beloved, and those in love.

Charles Lewis Tiffany, the founder of the luxury jewelry and specialty design house, was among one of the first jewelers to introduce gemstones to the U.S. This earned Tiffany & Co. the title “The Diamond Kings,” alongside their 1887 launch of the Tiffany Setting engagement ring, which became a symbol of true love.

As Taylor-Joy walks across the majestic Brooklyn Bridge, adorned in Tiffany’s HardWear collection, she captures the excitement and adventure of love and gift-giving. The film concludes with Taylor-Joy gazing into the Fifth Avenue windows of the Landmark location as a wintry Manhattan skyline comes into focus through the windows of the store that’s become synonymous with love and luxury. An enchanting vintage melody fills the air, transporting Taylor-Joy into a whimsical winter wonderland outside of the store that celebrates the holiday spirit as she walks away from the window with her newly purchased adornments in an elegant robin’s egg blue bag—the trademarked shade known as ‘Tiffany Blue.’ Stills photographed by Carljin Jacobs feature Taylor-Joy wearing Knot by Tiffany. In another, she dons T by Tiffany, a collection inspired by New York City.