Bulgari Unveils New Campaign With Zendaya, Anne Hathaway, And More

Bulgari premieres its latest Unexpected Wonders campaign starring its global brand ambassadors wearing jewelry from its collections.

Between its second Casablanca handbag collaboration to a new line of watches with Ducati, Bulgari continues to make headlines. Now the Italian luxury brand has announced another: its Unexpected Wonders campaign. Captured in Rome through the lenses of Dan Jackson and Chris Colls, the campaign sees global brand ambassadors Zendaya, Anne Hathaway, Lisa from BLACKPINK, Priyanka Chopra Jonas, and Chinese actress Shu Qi donning Bulgari’s opulent pieces.



Zendaya wears jewels from the Bulgari BB and B.zero1 collections. Hathaway sports emerald green earrings, a ring, and a necklace cascaded with the hue throughout as part of its signature Serpentine line, while Chopra Jonas and Lisa wear a combination of both. Lisa also displays pendants from its Divas’ Dream collection.

The campaign accompanies a short film shot by Academy-award-winning filmmaker Paolo Sorrentino in which Zendaya and Hathaway explore a magical rain of flowers and breathtaking views of the Italian capital while showcasing their freedom as the two dance in a sumptuous palazzo.

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