Christian Louboutin Beauty turned downtown New York into a whirlwind of fabulous scents and style with the debut of the Fétiche Fragrance Pop-Up.
This collection features eight scents, including the five original scents (Cuir Fétiche, Ambre Fétiche, Ébène Fétiche, Iris Fétiche, and Encens Fétiche), as well as three new scents (Rose Fétiche, Santal Fétiche, and Lavande Fétiche).
The pop-up allowed guests to embark on multi-sensory experiences that brought fragrance, fashion, and fantasy together as one. The interactive scent stations and immersive brand storytelling featured a life-size Louboutin stiletto that guests could slide down into a ball pit that was, of course, red.


The pop-up had a guest list full of creators and insiders making their mark on the industry: Yvesmark Chery, Alexander Roth, Tessa Brooks, Georgia Fowler, Meredith Mickelson, Haley Kalil, Connor Wood, Greta Louise Tomé, Amaya Elizabeth, Ella Mendelsohn, Natalie Lim Suarez, Dimitris Giannetos, Leah Halton, Giza Timonier, as well as others.


In addition to the debut of the scent collection, guests were encouraged to search for a gold ball in the red ball pit, which would grant the winner a pair of Christian Louboutins.
With a bold welcome, the Fétiche Frangrance Collection, with all eight scents, has officially entered the fragrance world.



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