Singer-songwriter Jesse Jo Stark has collaborated with her family-owned fashion brand Chrome Hearts to create the “Sugar Jones” boot. Under the creative direction of the hitmaker herself, this campaign breaks gender and generational boundaries.
To bring the campaign to life, Stark invited some of her closest friends and influential musicians to join the project. Tapped as Sugar Jones “MUSES”, stars like Grace McKagan, Offset, Veneda Carter, 347Aidan, Vinetria, Tripp Bowers and Michelle Joy can be seen modeling for the campaign.
The sleek and sexy 4-inch high-heeled boots are embellished with the signature Chrome Hearts detailing. The shoes come in black, white, and a delicious crocodile pink. With Chrome Hearts, it’s all in the details, and inside each shoe is a star-shaped patch with a “Sugar Jones” engraving.
The Sugar Jones boots will be available for purchase in stores and at chromehearts.com