Ciaté London And Smiley® Join Forces Again For New Makeup Collab

Ciaté London And Smiley® have come together for a joy-filled, summery beauty collaboration with five new unique products.

Get your brushes ready and your pores primed. Ciaté London and Smiley® have teamed up once more for a new beauty collaboration that is sure to be a part of your summer makeup routine. After the success of the brands’ 2020 one, the two have crossed paths again for another partnership that is all about happiness, artistic experiment, exploring individual style, and most importantly, remembering to smile. “We’re so thrilled to be revisiting one of our most loved and unique Ciaté collaborations,” Ciaté London Founder and CEO Charlotte Knight expressed in a press statement. “I fell in love with Smiley®’s iconic, bright imagery and their familiar and simple message of ‘Take Time To Smile.’ Ciaté London and Smiley® are innovative industry disruptors, and we both ultimately believe positivity is power and individuality is beautiful. It’s been a pleasure to create such a beautiful, bright collection with a pop culture icon.”

Ciaté London and Smiley

Ciaté London and Smiley


Ciaté London and Smiley


This euphoric collection contains five products: its Pump Plump lip gloss, Glow-To Illuminating Blush Quad, nail wraps, lip mask, and a handheld Smiley® mirror. The lightly-tinted, long-wearing Pump Plump contains a nourishing formula specifically designed to gently plump your pout for enviably soft, full-looking lips. It may also give a tingling sensation due to its unique cooling agent and Hyaluronic Filling Spheres™. The Blush Quad fuses four illuminating shades from peachy pink to sultry deep bronze, perfect for getting that ultimate, shimmery glow.

With their dazzling composition, the collection’s reimagined nail wraps, with a simple application, can add to any manicure. Its two-in-one citrus zest scent and hydrating lip mask are applicable as an overnight mask or day-to-day balm. And last but not least, the Smiley® mirror. Crafted as a handheld collectible, this reflector joins Smiley’s signature logo silhouetted throughout with the mantra “take the time to smile!” on its front.

The Ciaté London and Smiley® Makeup collection is available now to purchase at

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