The arrival of Coach’s Fall 2025 collection is reflective of a distinctive ‘90s New York City. As the Big Apple continues to inspire Creative Director Stuart Vevers and his Coach reign, we are reintroduced each season to the city from new angles and attitudes. 

Sharp-shouldered, tailored jackets walked the runway, partnered alongside matching vests and pants, playfully decorated with vibrant overflowing bucket bags, fantastical toolbox parts worn as jewelry, and radiantly animated sunglasses. Oversized denim billowing to the foot, dramatizing every step, harmoniously opposes shrunken t-shirts, knits, jackets, and vests. 

The Upper East Side’s Park Avenue Armory hosted an allusive, intimate presentation of this new-wave American heritage collection. Models walked through the dream-like Drill hall to a live performance from the Brooklyn-based band Nation of Language, featuring an original song, “A Word & a Wave”—a tribute to the late director David Lynch. 

Vevers revisits the honesty of clothing and beauty that was once serendipitous in the ’90s. It’s a visionary tale of the new American classics, now championing, not only a narrative of Coach’s heritage identity but an exploratory of self-expression and community. 

“My vision for Fall was to ground the collection in all the things that make Coach so distinct as a fashion house,” Vevers says, “our heritage materials and palette, our commitment to repurposing and “re-loving” secondhand garments through craft, and our belief in the power of community and self-expression.”

Classically Coach in its color palette—tonal rich tans, deep navys, and a slightly faded black—the color story is sequential and representative of the house’s history while introducing pops of color, a playfully reconstructed revamp. 

This collection is a recall of the youth of not only the Coach House and New York City but of ourselves. The cozy slip-on footwear and stuffed-animal-adorned sneakers resemble the familiar traditional fuzzy slippers of childhood. 

Tucked under the model’s arms, we are introduced to the Twin Pocket Bag, reworked from archival Coach proportions and functionalities of the 60s and 90s, giving what we know another life. Throughout the collection, new stylings of past leather-good favorites are showcased as well—the Brooklyn and Empire bags and the Times Square Tabby return reimagined.