Converse Reveals its Fifth Pride Collection
Adding more colors to the rainbow.
Inspired by the “More Color, More Pride” flag, Converse is dropping another “Pride” collection that will include brown and black stripes that represent the Latinx and Black LGBTQIA+ communities.
This is the fifth year the brand supports Pride Month. In celebration, Converse is featuring its classic Chuck 70 and Chuck Taylor All Star silhouettes and a selection of garments and accessories. The campaign shot by queer xicanx artist, Devyn Galindo, offers styles inspired by the bisexual, pansexual, non-binary, and transgender flags that can be personalized by customers on their Converse By YOU platform.
Sales from the ‘Pride’ Collection will be donated to support It Gets Better Project, Ali Forney Center, BAGLY and OUT MetroWest. In total, Converse has donated more than $1 million USD to local and global LGBTQIA+ organizations.
The collection will be available on May 29 via Converse’s website.