The holiday season is upon us, and before long feasts and festivities will commence. To commemorate those special moments, David Yurman reveals its Holiday Campaign, “Moments of Joy,” in a grandiose fete of high spirits and cheer. Each piece of jewelry is a gentle reminder to indulge in life’s luxuries. Extraordinary moments are meant to be celebrated as extraordinarily as possible, and the line’s timeless treasures assure just that.
The campaign, a montage of festive everyday holiday moments, opens up on the brand’s 57th St Flagship store, before welcoming viewers on an elevator ride through the designer’s eternal home, New York City. The star-studded cast, an eclectic mix of new and returning friends of the house, includes actors Sterling K. Brown and Hero Fiennes Tiffin, Winnie Harlow, NBA player Kyle Kuzma, David Yurman Global Ambassador Iris Law and Arizona Muse. Photographed by Anthony Seklaoui, the campaign serves as a witness to a mosaic of intimate moments and joyous occasions.
Featuring a range of pieces, the campaign spotlights the signature Sculpted Cable, Chevron, Curb Chain, and Madison collections, each ornament rooted in the brand’s hero productーthe Cable. A David Yurman emblem, the Cable is an integral strand of the brand’s DNA, influencing the brand’s designs to this day. Renowned for negotiating an effortless balance between timeless and contemporary design, the house’s newest collection is a testament to life’s sparkly pleasures.