Jonathan Anderson’s Dior Cruise 2027 debut collection turned Los Angeles into a cinematic fantasy rooted in old Hollywood, Hitchcock films, and the mythology surrounding the city itself. Presented at LACMA, the show explored the relationship between fashion and film, pulling from both Christian Dior’s history with cinema and Hollywood’s long-standing obsession with glamour and escapism.

One of the collection’s main references came from Stage Fright, the 1950 thriller by Alfred Hitchcock, in which Marlene Dietrich famously insisted on wearing Dior for the role. Anderson used that connection as a starting point for a collection that brought to life a mix of costume, couture, and Hollywood fantasy.

Courtesy of Dior

The silhouettes leaned heavily into exaggerated tailoring and dramatic proportions. Houndstooth suiting appeared repeatedly throughout the show, often distorted into softer, more fluid shapes, while sequined capes and shimmering fringe gave many of the looks a theatrical quality, balancing structure with movement.

As the collection gradually shifted into menswear, models appeared wearing sculptural “Dior” headpieces created with milliner Philip Treacy, turning the house logo into something surreal and theatrical. Throughout the collection, Anderson incorporated references to film noir through coats striped with Venetian blind-like shadows, while artist Ed Ruscha collaborated on shirts inspired by Los Angeles and its relationship to the everyday. That contrast between glamour and banality continued through distressed denim embroidered with delicate silver chains, transforming something casual into couture.

Inspired by vintage American cars, the new Saddle bags featured glossy, car-paint finishes and dangling motor key charms, directly referencing Los Angeles car culture and the glamour of postwar Hollywood. Alongside nautilus shell-shaped minaudières, crescent-base handbags and sequined shoes leaned into surreal glamour.

More than just a tribute to old Hollywood, Dior Cruise 2027 used cinema, costume, and Los Angeles iconography to explore fantasy itself and the role fashion continues to play in creating it.