Fashion Film Festival Milano (FFFMilano), the prestigious international event that celebrates fashion and culture, successfully concluded its ninth edition, awarding 16 talented filmmakers. Founded and directed by Constanza Etro, the festival took place in collaboration with the Camera Nazionale della Moda Italiana (National Chamber of Italian Fashion) and enjoyed the patronage of the City of Milan. The exciting event unfolded during Milan Men’s Fashion Week from June 12th to 19th, 2023.
Winners of each category include:
Best Editing: “Present Tense” by Fabrizio Narcisi
Best Styling: “It Is Not Spring Until All Flowers Blossom” by Curry Sicong Tian
Best Music: “Gola” by Vitoria De Mello Franco, Ian Cheibub and Marina Zabenzi
Best Documentary: “El Patio” by Esteban Ávila
Best Experimental Fashion Film: “LJSF! (Les Jeux Sont Fait)” by Matei Octav
Best Green Fashion Film: “Terra Cene” by Nono Ayuso and Rodrigo Inada
Best Photography: “Falling” by Vic Guan
Best New Designer/Brand: “Autonomous Sensory Meridian Response” by Asaf Einy
Best New Italian Designer/Brand: “Sara Battaglia” by Marco Celotti
Best New Fashion Film: “Origin AW 23” by Amanda Trom
Best New Italian Fashion Film: “Utopia FW 22/23” by Andrew Superview
Best Italian Fashion Film: “La Vacanza” by Salvatore Delle Femmine and Federico Scaglia
Best New Director: “Falling” by Vic Guan
Best Director: “CK 1 Palace” by Alasdair Mclellan
Best Metaverse Fashion Film: “The Digital Rituals” by Reiki Zhang
Best Fashion Film: “Infinite” by Christian Hunter and Martin Gatti
FFFMilano, always at the forefront of innovation, made significant investments in digital technology during its ninth edition. It successfully created the industry’s first streaming platform dedicated to fashion films, offering its community an immersive experience with access to over 270 fashion videos. This platform served as a valuable resource for research, creative inspiration, and exploring new trends and aesthetic codes from over 50 countries.
Furthermore, FFFMilano demonstrated its avant-garde approach by venturing into the Metaverse, establishing itself as the pioneer festival with a dedicated space for meta-spectators. Under the creative direction of Gloria Maria Cappelletti, editor-in-chief of RED-EYE Metazine and FFFMilano’s curator, the festival became the world’s first fashion film festival to showcase films created using artificial intelligence and Web3 technologies. Audiences were invited to connect and discover these groundbreaking fashion films on the digital platform spatial.io.