Faye Dunaway for Gucci

Faye Dunaway for Gucci

The iconic actress is the brand's latest campaign starlet.

The iconic actress is the brand's latest campaign starlet.

Text: Gretty Garcia

Inspired by "the lifestyles of the rich and famous in Hollywood," Gucci's latest campaign decided to exhibit the Sylvie bag and enlisted Faye Dunaway as its star. Captured by the esteemed Petra Collins, who has done work with Selena Gomez among many other celebrities, the photographs feature Dunaway playing and embracing her role both in print and on screen in the accompanying video.

The ad closes with Dunaway's character presenting her daughter, played by French actress Soko, with a Sylvie bag reflective of the tangible generational bridging that the bag is capable of.

The press release distributed by Gucci mentions the following about the actress' character for the campaign: [She] "spends her days being ferried around in a chauffeur-driven limo, signing autographs, shopping on Rodeo Drive, lounging poolside, playing tennis and living a life of luxurious leisure."

Check out more photos from the campaign along with the video below!

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