Go Inside Matte’s Exclusive BLACK Party

Go Inside Matte’s Exclusive BLACK Party

Take a look inside the immersive New York experience, attended by Teddy Quinlivan, Binx Walton, and more.

Take a look inside the immersive New York experience, attended by Teddy Quinlivan, Binx Walton, and more.

Text: Devin Barrett

Fashion’s obsession with the color black is no joke. Since Japanese style and influence flooded the industry in the 80s, black has become the ultimate symbol of cool. Is it intellectual? Is it seductive? Is it both? As designer Yohji Yamamoto told Suzy Menkes in 2000, “Black is modest and arrogant at the same time. Black is lazy and easy — but mysterious.”

Creative agency MATTE’s annual event dubbed BLACK is a similar fusion of energies. “It's fairly specific, I imagine it's not for everyone, like fashion isn’t,” explains co-founder Brett Kincaid. “All aesthetic elements are considered which is of course the case in fashion. There is a lot open to interpretation, the eyes see what they see, the ears hear what they hear, and that may be enough, but there is more if you wanna dig, which is also how I think about fashion and the design behind it.”

It’s a unique blend of music, contemporary art, and design. 2018’s iteration of the immersive party attracted 5,000 guests (its largest turnout to date), including Rita Ora, Teddy Quinlivan, Binx Walton, Kesewa Aboah and Chloe Wise, to a new Bushwick space, Avant Gardner. The raw warehouse venue was transformed to “feel infinite” with light and sound installations from the likes of Tavares Strachan and COCOLAB. Dark techno, courtesy of Innervisions Records founder Dixon, echoed throughout the massive dance floor, as strobes of light illuminated the crowd (and their iPhone screens). Other performances included a live show from Frank Ocean producer, NOLIFE and sculpture and performance works from artist Symrin Chawla.

UP NEXT

Comme des Garçons to Launch Online Brand