Golden Goose brought the fun back to New York City with its newest experiential store concept. On March 27th, in the Meatpacking District, Golden Goose celebrated the energy that lives in New York City through an event co-hosted by social media powerhouse 90sAnxiety. The event at the new retail space was followed by an exclusive party at People’s.

The new retail store, located at 812 Washington Street, is the most experiential of the four retail spaces in New York City.

The store was turned into a community hub for the night.  To kick off the weekend of celebration press, and influencers were invited including Lucky Blue Smith, Liza Koshy, Olivia Palermo, and June Ambrose. All guests had the opportunity to be part of the design process with  Golden Goose Dream Maker artisans in the Co-Creation Bar.  This included hand-made serigraphy on ready-to-wear and personalization using NYC-themed embellishments on hats. The dream of any creative and the perfect element to personalize an evening and ensure everyone leaves with something that will make them remember the night forever.

The activities unfolded to the rhythm of vinyl beats expertly curated by Love Club.

The night didn’t end there, though. Guests were invited to continue the celebration at People’s, an evening club and art salon in the Village. This intimate extension of the party allowed everyone to share stories and connect more deeply under the dim, ambient lighting.

All images courtesy of Golden Goose