Mercedes-Benz dazzled Los Angeles with the world premiere of its all-new electric G-Class at Franklin Canyon Park. The event, attended by music, fashion, film, and culture luminaries, heralded a new era for the iconic off-roader.

Courtesy of Mercedes-Benz

The premiere at Franklin Canyon Park was a star-studded affair, attended by a who’s who of Mercedes-Benz ambassadors and friends of the brand. Celebrities including Kendall Jenner, Bradley Cooper, Tracee Ellis Ross, Selma Blair, Ciara, Trevor Noah, and more gathered to witness the unveiling of the electric G-Class amidst an atmosphere of excitement and anticipation.

Simultaneously, on the other side of the world in Beijing, China, the electric G-Class made its debut, underscoring its significance on the global stage. The event marked a milestone in Mercedes-Benz’s commitment to sustainable mobility and innovative design.

Guests at the premiere were treated to a spectacular showcase of the electric G-Class’s cutting-edge features and off-road capabilities. From a captivating entrance illuminated by heritage G-Class models to a surprise performance by Travis Scott, the evening was a testament to Mercedes-Benz’s dedication to pushing the boundaries of automotive excellence.

The all-new electric G-Class combines legendary design language with state-of-the-art drive technology, setting new standards for performance and innovation. With its unique driving characteristics and exclusive features, it represents the next chapter in the G-Class legacy while staying true to its rugged roots.

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