In Demand: NORDSTROM’S NEW UNION
For Nordstrom’s fifth concept store, the pedigreed emporium partnered with 12 brands.
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For Nordstrom’s fifth concept store, the pedigreed emporium partnered with 12 brands, thanks to a multi-tier collab with L.A. skate shop Union. “They [have] an incredible [legacy] of brand mix and product curation,” VP Sam Lobban says of Union, which created a polycule of sub-collabs, including with Marni (below), Fear of God and Michael Jordan.