In Demand: NORDSTROM’S NEW UNION

For Nordstrom’s fifth concept store, the pedigreed emporium partnered with 12 brands.

This article appears in the pages of VMAN 42: Turning Point, on newsstands now. Order your copy at shop.vmagazine.com.

For Nordstrom’s fifth concept store, the pedigreed emporium partnered with 12 brands, thanks to a multi-tier collab with L.A. skate shop Union. “They [have] an incredible [legacy] of brand mix and product curation,” VP Sam Lobban says of Union, which created a polycule of sub-collabs, including with Marni (below), Fear of God and Michael Jordan.

CONCEPT 005 UNION & COMPANY, NORDSTROM.COM AND NORDSTROM MEN NYC
Discover More