Italian brand KHRISJOY debuted the campaign for its Fall Winter 2023 collection, full of polarizing looks meant to create bold options to wear night or day.
The collection included two new signature silhouettes for the brand—a spacious ‘moon’ shape and a ‘joy cropped’ shorter look. Details range from minimal to embellished, with shapes blending sporty, romantic, and oversized influences.
Outerwear common to the KHRISJOY style gets reimagined with novel fabrics, including soft velour and knit, or a sparkly finish with rhinestones and crystals. The color palette includes soft pastels, bold splashes of color through patterns—including the Edelweiss flower print—and designs.
Though the collection includes lighter wear ready for fall, the brand made a stronger push towards the winter season with a heavy emphasis on puffer jackets and looks dedicated to skiing and snowboarding.