It’s A Very Merry Kithmas With Lucky Charms
Your favorite cereal just became chic.

Kith Treats, the Manhattan cereal bar owned by Kith, is partnering with Lucky Charms to release a special collab alongside their first “Kithmas” holiday collection. Both adult and kids styles are included in this whimsical winter offering.
For the grown ups, the iconic marshmallow charms are scattered over a hoodie, while the pastel color palette of the cereal is carried over onto other garments, including a bandana-printed puffer. Also included is a range of gradient long sleeves and co-branded vintage tees. For the kids, fun hoodies, tees, and onesies are available.
The Lucky Charms collection also features a number of accessories and household goods. Kith cites a beanie, cap, gloves, pint glasses, cereal bowls, puzzles and more as part of the forthcoming collaboration.
Kith Treats has also worked with the General Mills brand to create a new version of the Lucky Charms cereal titled “Lucky Kithmas.” The marshmallow charms have been redone in Christmas colors and are packaged in a co-branded box where the iconic leprechaun mascot has been decked out in holiday attire.
The regular Kithmas collection features a custom Kith wrapping paper design splashed across hoodies, sweaters, sports gear, and more.
Kith plans to post a pop-up shop at the Bank of America Winter Village at Bryant Park with a special Kith Treats menu and the Lucky Kithmas cereal. The shop will be open Dec. 4 through Dec. 6. The Kith and Lucky Charms collection with also be available prior to release exclusively at this location.
It’s widely available for purchase, alongside the Kithmas collection, on Dec. 7 in store and on Kith.com.
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