The announcement heralds a new stage in the actress’s relationship with Dior Beauty, under the creative and image direction of Peter Philips. Her image has always felt deeply personal, and now, that experience comes full circle as she steps in as the face of one of the most iconic Maison’s in beauty.

Best known for her breakout role as Wednesday Addams in the Tim Burton–directed Netflix series ‘Wednesday,’ the star has quickly become one of the defining faces of her generation. In 2025 alone, the California native returns for the show’s second season and takes on new roles in ‘Hurry Up Tomorrow’ (opposite The Weeknd) and ‘The Gallerist,’ where she stars alongside Natalie Portman.

She also recently graced the cover of our magazine for the Summer 2025 Issue (V154), photographed by Zoey Grossman and styled by Anna Trevelyan. The striking cover story, creative directed by Editor-in-Chief Stephen Gan and featuring an interview by The Weeknd, captures her evolution as both an actress and a woman.

Now, as she maintains her place within the Dior family, the new ambassador reflects, “The House of Dior symbolizes audacity, elegance, and timelessness, and being part of it is both incredibly exciting and surreal.” She recalls an early memory of wearing her mother’s lipstick on set as a child actor, a moment that marked the beginning of her relationship with beauty.

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