Karl Lagerfeld Enlists Penelope Cruz As Chanel's Next Ambassador

Karl Lagerfeld Enlists Penelope Cruz As Chanel's Next Ambassador

The actress will serve as the face of the iconic fashion house's newest cruise campaign.

The actress will serve as the face of the iconic fashion house's newest cruise campaign.

Text: Lilly Pace

Penelope Cruz has officially joined the star-studded roster of Chanel brand ambassadors. The Oscar-winning actress, selected personally by Creative Director Karl Lagerfeld, will appear in the brand's upcoming cruise campaign.

Cruz celebrated her new partnership by attending Chanel's Haute Couture Fall Winter 2018/19 show at Le Grand Palais in Paris earlier today. She was photographed with Lagerfeld wearing a Chanel pink-and-white button-down tweed dress and beret. Cruz has been a fan of Chanel for years, as the actress has both attended shows for decades and dressed in the brand for events from the Oscars to her 2009 film "Broken Embraces".

“It’s such an iconic brand and Karl is a genius, and I’ve been admiring everything he’s done since I was a little girl, so it’s such a pleasure working with him," Cruz said. "He’s like the king of fashion and we had a really, really interesting photo shoot, so to be in front of his camera is an adventure."

With such strong mutual respect for each other, there's no surprise Lagerfeld selected the actress to be his latest campaign star.

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