The Colombian superstar has spent the year topping charts, selling out arenas, and proving that Latin pop isn’t just a genre, but global energy. At the Victoria’s Secret Fashion Show, she made history as the first Latina to ever perform for the brand, owning the stage with the same mix of sensuality, charisma, and humble warmth that defines her rise.

Today, the singer joins the Italian house for a nine-piece capsule that radiates color and heat. A longtime fan of the brand, she was dressed by Diesel for her 2023 MTV Video Music Awards appearance. This moment hinted at the chemistry now fully realized in this collection. Creative director Glenn Martens translates her Tropicoqueta world into metallic bikinis, lotus-print denim, and orange knits kissed by the tropics, each piece echoing the album’s spirit.

Courtesy of Diesel

In the campaign images, she glows, her skin slick with light while the palette of colors melts between orange and silver. A floral tee stamped “LATINA FOREVA” radiates with pride, while the Double-D bag, reimagined by Karol herself, curves with the same confidence that has made her a global force. “This collection with Diesel is really close to my heart,” she shares. “To me, Diesel represents what Tropicoqueta is all about: freedom, self-expression, and stepping outside your comfort zone.”

Her collaboration with Martens speaks to a larger movement in which Latin women are reclaiming space within global fashion narratives, not as trends but as tastemakers. In Karol’s world, reggaeton isn’t just sound; it’s identity, rhythm, and resistance woven into the artistry of fashion. This partnership represents Diesel’s commitment to the Latin American market. The KAROL G capsule is now available at select Diesel boutiques, department stores, and online at diesel.com.

Courtesy of Diesel