The new global campaign, fronted by Nike athlete and Olympian Imani Lansiquot, supermodel Soo Joo Park, contortionist and dancer Nirka Evgenia, DJ and producer VTSS, and multidisciplinary artist Crystallmess, captures a vision of womanhood that is in constant motion.

The partnership celebrates women who channel their energy through discipline and self-expression. Each talent embodies a different facet of movement, bringing to life the energy of women who thrive on momentum. Olympian Imani Lansiquot captures athletic precision, while Soo Joo Park transforms strength into elegance. DJ and producer VTSS and multidisciplinary artist Crystallmess translate rhythm into power, merging sound with movement. Behind the scenes, contortionist Nirka Evgenia bends the human form into art, a gesture that encapsulates the collaboration’s spirit of body and control.

Courtesy of KNWLS Nike

Both brands interpret femininity through strength, each from a distinct point of view. KNWLS channels it through structure and sensuality, crafting silhouettes that empower through form. Nike expresses it through movement and endurance, framing the body as both instrument and inspiration. Together, they merge their philosophies into a unified language of sport and style and reveals confidence as a state of being.

The KNWLS Nike campaign is live!

Courtesy of KNWLS Nike