Maison Margiela Presents the Artisanal Co-Ed Collection for F/W 2020

“Hope, heroism, hedonism.”

Maison Margiela concluded its four-part installment to the Artisanal Co-Ed Collection for Paris Fashion Week.

This season, creative director John Galliano empowers and reinforces the concept of transparency and ethics for the brand’s Fall/Winter 2020 collection, especially in a time of uncertainty. Galliano partnered with image-maker Nick Knight this year to create the feature film labeled S.W.A.L.K., which captured melancholia through genderless artisanal practice. The film also documented Maison Margiela as it reopened following the COVID-19 lockdown, using drones and thermal cameras to catch the heat of the creation process.

For the collection, Galliano used techniques like circular cutting — which “used draping of lightweight canvases to capture the memory of a translucent wet look” —  hand-sculpting and crafting, and 3-D printing. Maison Margiela also incorporated recycled items handpicked by Galliano, which were then upcycled into new “wet” looks. The collection utilized muted colors such as black, navy, grey, and beige to highlight the classic gentleman’s wardrobe. And of course, the French brand brought back the iconic Tabi shoe using materials like tweed and leather, and they even created a sheer Tabi version.

https://www.instagram.com/p/CCthyGTgjSK/

The brand also released “The Memory of… With John Galliano” podcast episode, which takes listeners on a creative journey through the Artisanal Co-Ed Collection. You can view the film on the Maison Margiela official Youtube channel here and listen to the podcast here!

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