Recruiting French pro footballer Antoine Griezmann as its latest brand ambassador, it’s no surprise that Mango Man’s latest Spring/Summer collection is a major score. Griezmann’s unparalleled athleticism, undeniable sense of style, and easygoing disposition make him the perfect face of Mango Man’s latest concept: Move Forward.
Since 2014, Mango Man has transformed the world of menswear through innovative sports attire and everyday garments. Available in more than 650 stores and 90 countries worldwide, as well as online, shopping the latest collection is just a click (and probably mere footsteps) away.
Based on “overcoming”: the Move Forward concept celebrates drive, commitment, and achievement. Accompanying this new concept, the Mango Man Spring/Summer 23 collection is composed of wearable garments designed to follow the gent who constantly finds himself on the move. Composed of traditional blazers, fitted trousers, Saharan jackets, and airy shirts, this collection is fresh, sophisticated, and perfect for those hot summer days.
Linen and knitwear are standouts in this collection. Linen makes up many of the button-ups and trousers, which come in both earth-toned and patterned palettes. This lightweight material is not only perfect for summer but makes you feel as if you’re on vacation year-round. Meanwhile, Mango Man plays with collared knit shirts and sweatshirts, which are perfect for cool summer nights. Other fabrics include seersucker, poplin, and Tencel™ linen, a fiber even breezier than traditional linen. While the collection is most frequented by earth tones, occasionally pops of color permeate the line in the form of light blues and bright florals.
The entire collection is representative of a man with an undying go-getter spirit: a man such as Griezmann. “Move Forward is an expression that represents my life and connects me to Mango Man, its values, its style, and the characteristics of the garments,” says Griezmann.
The campaign starring Griezmann features the negative comments that are often launched at the player both in times of failure and success. The powerful campaign recognizes that though criticism has become normalized in our society, it doesn’t have to impact the outcome of hard work. “After falling down, I have always got back up again, I have tried again, and I have had the determination to look forward and pursue my next goal,” said Griezmann.