For its latest foray into the luxury world of fragrance, MCM evokes the whimsy of nature’s wonders, topping off each of the six new Eau de Parfums, all made from sustainably sourced ingredients, with an endearing lineup of bold characters. Born out of the brand’s selection of leather animals, each companion serves as a reminder of zoological allure. 

Courtesy of MCM

MIGHTY BEAR, a bright and zesty perfume, is dominated by top notes of bergamot, followed by the warmth of vanilla and the earth tones of sandalwood. The bear is a symbol of resilience grounded in nature, and its aura is mimicked through dashes of woody floral accents. 

A playful message in a golden bottle, JOLLY RABBIT represents joy, its lively blend of orange citrus enhanced by notes of neroli and earthy vetiver. Ginger and jasmine petals lend the fragrance a lighthearted radiance, inviting the wearer to rediscover the gaiety of their inner child. We all have one, after all. 

With confidence and charisma, CHARMING PUP introduces a floral fusion of the alluring rose and a timelessly sophisticated cedarwood. Vetiver adds a touch of earthiness, while a harmonious blend of bergamot, Italian lemon, and orange imbues the scent with the magnetism of passion and style. 

Courtesy of MCM

DARLING DOXIE, an ode to loyalty and connection, flaunts a woody and spicy aroma, blending the warmth of ylang-ylang with the serenity of chamomile. Amidst fiery notes of pink pepper and nutmeg, the perfume is anchored by whiffs of rich sandalwood. DARING DRAGON, on the other hand, conjures an enchanting essence, its citrusy yuzu scent lending a vibrant intensity to each spritz. The perfume unfolds with the delicate scent of almond flower for an enigmatically captivating effect. 

Finally, the elephant, that creature of endless wisdom and understanding, informs ZEN ELEPHANT, a delicate bouquet of freesia blooming alongside notes of magnolia for serenity and balance. Hints of grapefruit and blends of cardamom invoke calm and clarity, while oakmoss grounds the fragrance in its earthy depth.

The MCM Collection will be available at MCM stores, mcmworldwide.com, and select global retailers starting March 14th, 2025.