Gap is kicking off the New Year with the debut of GapStudio, a new line conceived by Zac Posen, Gap Inc.’s Executive Vice President and Creative Director. The collection features effortlessly stylish pieces designed by Posen, that offer uncomplicated yet chic options that everyone can easily grab and go.

The new items are in stores and online at gap.com.

This GapStudio holiday drop is an ode to versatility and day-to-night dressing. It combines Gap’s notorious and timeless staple essentials and improves them with a well-tailored flair and Posen’s fashion-forward sensibilities.

The holiday collection has already caught the eye and approvals of fashion VIPs, including Emily Ratajkowski, Alton Mason, and Demi Moore who have all been spotted rocking these effortlessly cool looks.

Gap, which has been a household name since 1969, initially started with a commitment to the blue jean but has evolved to meet the needs of a variety of customers. Gap Inc. is notorious for brands that scream Americana, including Athleta, Old Navy, and Banana Republic.

Since his ties with Gap began, Posen has dressed Wicked starlet Cynthia Erivo, Coco Rocha, Anne Hathaway and Da’Vine Joy Randolph, who wore Custom Gap gown for the 2024 Met Gala. 

With an impressive resume that includes directing and designing collections for Saks Fifth Avenue, Target, Henri Bendel, Brooks Brothers, and even creating uniforms for Delta Air Lines, Zac Posen is poised to infuse new energy into Gap’s legacy, seamlessly blending luxury with the brand’s signature American cool.

Come Spring 2025, expect GapStudio to expand both online and in stores, bringing these elevated staples to a wider audience of fashion enthusiasts everywhere.