Milan Men’s Fashion Week: Everything You Need To Know
Milan Men’s Fashion Week is set to take place next month with collection premieres by Gucci, JW Anderson, 44 Label Group, and more.
Milan Men’s Fashion Week is fast approaching. The event, which opens starting June 17th at 5:30 pm with luxury Italian brand Kiton and concludes on the 21st, will host twenty-five fashion shows and sixty-six appointments. The schedule will see several returns from the likes of Gucci, Marcelo Burlon County of Milan, Versace, Moschino, and more, along with many new labels and designers, including JW Anderson, Family First, 44 Label Group by Berlin-based DJ Mx Kobosil, Joeone, Simon Cracker, Indian designer Dhruv Kapoor, Lessico Familiare|Gianmarco Porru, Charles Jeffrey Loverboy, Sease, and Altea.
Its official campaign, captured by Gaia Bonanomi at Milan’s Brera Botanical Garden, with styling by Matteo Greco, and hairstyling by Wella Professionals, features styles from Federico Cina, Çanaku, Magliano, and 44 Label Group amongst the location’s picturesque foliage.
“What awaits us is a rich and interesting Fashion Week, which sees many great returns and many new arrivals, proving the fact that Milan continues to be a living and appealing capital of fashion for an international public,” Carlo Capasa, President of the National Fashion Chamber, shared in a statement. “We are living a moment of difficulty due to the war and the pandemic which is hitting China again, it is important for fashion to continue to send a message of hope and positivity, facing the issues of today with a special attention to sustainability, inclusion and supporting the new generations.” The week-long event also accompanies one on June 20th, the Festival Franciacorta, which will take place at Milan’s Leonardo da Vinci National Museum of Science and Technology from 4 PM – 9:30 PM.
“After the long and difficult period of pandemic emergency, I am sure this edition will be marked by great enthusiasm,” Alessia Cappello, Councilor for Economic Development, with proxy for Fashion and Design, expressed in a statement. “Demonstration is the return to the physical runway of big names in fashion and, as we have seen in past editions, the debut of many promising young designers. I am also pleased to underline that this event and the Italian Fashion Chamber always pay attention to the important topics of today, from environmental sustainability to inclusion. When we talk about working united, we also mean this: to put together energies, activate dialogue, participate in the growth of this city and this country, also through targeted projects capable of answering to the social issue to which everyone can and should give their own contribution.”
Milan Men’s Fashion Week is also accessible through Italy’s official streaming partner Urban Vision which will host various live streams, multi and single-brand virtual showrooms on milanofashionweek.cameramoda.it, and playbacks on YouTube via Fashion Channel.