Miu Miu Cottons on to Sustainable Fashion with Upcycled by Miu Miu

Miu Miu Cottons on to Sustainable Fashion with Upcycled by Miu Miu

Miu Miu Cottons on to Sustainable Fashion with Upcycled by Miu Miu

Antiques re-imagined through the Miu Miu lens.

Antiques re-imagined through the Miu Miu lens.

Text: Rachel Fried

The playful sophistication of Miuccia Prada’s Miu Miu is keeping pace with her industry’s sustainability pivot, combating the linearity of fashion’s economy one Faille Cady Dress at a time. Following on the heels of Prada’s Re-Nylon ‘total sustainability’ initiative, Miuccia is now preserving the contemporary femininity of duchesse silk puff sleeves and crystal embroideries for posterity, dovetailing the Green Carpet Fashion Awards with the launch of Upcycled by Miu Miu. Actresses, Elisa Visari and Chen Ran, were first to debut the capsule on the Green Carpet; Visari in an orange cocktail dress upcycled from a 1960’s design, and Ran striking in a burgundy evening gown, adapted from the 1930’s.

Elisa Visari in Miu Miu Upcycled

Initially limited to 80 dresses, the collection will see the artisanal handwork tacit to the codes of Miu Miu embellishment, and a renewed sartorial vigor product of its reworked, modernized shape. Each garment has been delicately sourced from vintage shops around the world, grails amongst the rough, gently resurrected from the Thirties through the Seventies and brought to the fore with Miu Miu’s very defined, contemporary coquettishness. Once restored, the dress is finished by hand: cut, spliced, elongated, truncated… crystaled, ribboned, pailletted, bowed.

The goings will become available exclusively at Miu Miu’s 57th Street boutique in time for the holiday season of this year.

Chen Ran’s Miu Miu Upcycled evening gown worn to the the 2020 Green Carpet Awards

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