Miu Miu Releases Cruise 2019 Campaign

Miu Miu Releases Cruise 2019 Campaign

Miu Miu girls are on the go in the brand's sumptuous new ad campaign.

Miu Miu girls are on the go in the brand's sumptuous new ad campaign.

Text: Czar Van Gaal

In the new campaign for Miu Miu's Cruise 2019 collection, Kendall Jenner, Adriana Lima, Gwendoline Christie and more grace the lobby of Paris's Hotel Regina in their finest SS19 resort looks. The campaign, entitled Croisière (which translates, aptly, to "Cruise") channels the golden age of travel, showcasing the modern sophistication the brand is known for. The well-heeled girl gang, which also includes models Taylor Hill and Ariel Nicholson, may hail from various walks of life, but seen through the rich colors of photographer Alasdair McLellan, reflect a singular air of timelessness and play that the brand is known for (note touches of anachronism, like the pink drink brandished by Naomi Chin Wing).

"A hotel is a paradox," says the brand in a statement. "[It is] simultaneously intimate and expansive, private and public. It is an ephemeral space, a home, but only for a night." Before you check in, check out the full Cruise 2019 campaign below.

Miu Miu 2019 campaign by Alasdair Mclellan (courtesy of the brand)

UP NEXT

The Last 30 Days According to @bellahadid