Miu Miu’s Virtual ‘Fashion Show Experience’

Sportswear meets classic elegance in Miu Miu’s spring-summer 2021 collection.

Miu Miu redefined traditional runway delivering their spring-summer 2021 collection through a virtual “fashion show experience” Tuesday afternoon.

Attendees could watch models showcase over 50 different looks from the comfort of their own home while being digitally placed in an elliptical stadium designed by AMO. Notable audience members included Addison Rae, Anh Duong, Anya Taylor-Joy and Beanie Feldstein.

“Fusing physical experience with digital, the staging of the Miu Miu Spring/Summer 2021 show both addresses the unique demands of our time and the fundamental needs of the medium of the fashion show,” Miu Miu said in a statement.

The SS21 collection is a fusion of sportswear and classic elegance. This unique dynamic is met with reimagined looks such as jerseys, mock-cleats, tennis-style dresses and sports coat zipper ups. Solid textures maintain simplistic silhouettes while mix-matched colorways of yellow, brown, orange and green combine to produce vibrant garments.



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