Moncler Announces MONDOGENIUS
The Italian fashion brand reveals a whole new digital world as they prepare for the release of their upcoming collection.
Moncler will be presenting its newest collection on September 25th with an immersive, virtual experience titled MONDOGENIUS. The brand will be leading viewers across five cities—New York, Milan, Shanghai, Tokyo and Seoul—as 11 Moncler Genius designers will be showcasing designs inspired by art, film, music and extreme sports. Viewers can expect to see visions from JW Anderson, Hiroshi Fujiwara, Sandro Mandrino and many other notable designers, all while being hosted by singer-songwriter Alicia Keys.
MONDOGENIUS is Moncler’s way of reaching out to a broader audience and bringing different communities together. The brand is using the event as an opportunity to explore its creativity, embrace culture and ensure inclusion.
“The greatest inspirations I had in my life came directly from people and at Moncler we know that the more we inspire people, the more they inspire us,’’ said Moncler Chairman and CEO Remo Ruffini. “This is the principle that guided the creation of Moncler Genius for 2021.”
Watch the live event from home through the link here, or through the brand’s social media channels.