Moncler Hosts Celeb Packed Release for 7 Fragment Hiroshi Fujiwara
Yolanda Hadid, Jordyn Woods, Justine Skye, and Eileen Kelly were some of the guests in attendance.
Yolanda Hadid, Jordyn Woods, Justine Skye, and Eileen Kelly were some of the guests in attendance.
Text: Chloe Laguette
Over 250 guests arrived at the Moncler store in Soho to celebrate 7 Fragment Hiroshi Fujiwara's collection preview. The night was bitter cold, but the guests were well-prepared, decked out in their down puffers. Luca Fersko, RJ King, Nolan Funk, Chase Hill and Ryan Frederick skated on an installation set up in the store, while Yolanda Hadid, Jordyn Woods, Justine Skye, Tom Sachs, Gizele Oliveira, Johannes Huebl, and others sipped on CBD cocktails and tried on the new collection.
The brand's latest collaborator, Hiroshi Fujiwara, is a creative director, musician and record producer from Japan, (as well as the first hip-hop DJ in his country) who combines streetwear and culture consistently. His collection for Moncler Genius is his own manifestation of combining references and elements borrowed from a variety of areas and interpreting them with his own independent take, giving them a unitary status.