Moncler Lunettes celebrated the launch of its FW24 eyewear collection with an exclusive event last week in the picturesque alpine resort of Crans Montana, Switzerland. This collection marks the first collaboration between Moncler and EssilorLuxottica, bringing together Moncler’s iconic style with EssilorLuxottica’s expertise in eyewear innovation—and V can safely say it’s a match made in heaven. The event also offered a sneak peek at the upcoming SS25 collection, showcasing the latest trends for the Spring-Summer season by giving guests a taste of what’s to come.




Set against the breathtaking backdrop of snow-covered peaks, the three-day event immersed guests in the world of Moncler Lunettes. Attendees had the chance to explore the new collections at a dedicated showroom, highlighting the brand’s signature blend of elegance and cutting-edge design. Beyond the presentations, the experience included a snowshoe trek through the pristine alpine slopes and a memorable lunch at a custom-designed ice table, seamlessly marrying mother nature’s beauty with Moncler’s refined yet utilitarian aesthetic.





The festivities culminated on the evening of January 15 with a lively party at the Chetzeron, an iconic mountaintop venue. The celebration featured a DJ set by Graziano Della Nebbia, a renowned name in the fashion and music worlds, creating an unforgettable atmosphere.


Moncler’s Crans Montana event not only celebrated the FW24 collection but also reaffirmed the brand’s commitment to merging luxury and innovation in eyewear design.
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