Moncler Reimagines Classic Coats with 2 MONCLER 1952

Moncler Reimagines Classic Coats with 2 MONCLER 1952

The new collection celebrating the roots of Moncler with a colorful twist.

The new collection celebrating the roots of Moncler with a colorful twist.

Text: Jake Viswanath

For the second phase of their ambitious eight-part Genius project, Moncler is honoring its origins with a new collection that celebrates their path to becoming the global fashion sensation they are today, but with a vibrant mod twist. 2 MONCLER 1952, named after the year the outerwear brand was founded in the French Alps and its place within the Genius project (No. 2), reimagines the classic Moncler trademarks with vibrant hues and pop art-inspired designs.

The label’s signature puffer coats, jumpers, and scarves are the main focus here, all re-energized with extra-large logos, shiny nylon shells, and two-tone textures and patterns, recalling the luxurious designs that made Moncler a household name outside of the small village outside of the Haute Savoie mountains where it originated. To honor their legacy in skiwear, the brand also nods to legendary ski resorts like Aspen, Gstaad, and Zermatt with bold patches on T-shirts and sweatshirts.

The 2 MONCLER 1952 range is just the latest offering from the Moncler Genius series, following projects with Craig Green and Hiroshi Fujiwara, and which also includes forthcoming collaborations with Palm Angels, Simone Rocha, and Pierpaolo Piccoioli. The collection is available now at Moncler boutiques worldwide and their online store. Take a peek at some of the looks below.

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Credits: Photos courtesy of Moncler

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