Moschino To Collaborate With H&M

Moschino To Collaborate With H&M

Moschino will be the next luxury brand to partner with the Swedish retailer.

Moschino will be the next luxury brand to partner with the Swedish retailer.

Text: Gillian Rivera

Amongst all the craziness that came out of weekend one of Coachella, Moschino made a major announcement. The Italian brand will be the next high-end label to partner with H&M. The news broke at Moschino's annual Coachella party, hosted by creative director Jeremy Scott and Gigi Hadid.  The capsule collection will include womenswear, menswear, and accessories, and is slated to hit stores on November 8th.

Scott has claimed the motive behind the collaboration was to make his designs more affordable and accessible, telling Vogue, “This collaboration makes me feel like I’m able to give something again. Lots of young people love my clothes... and we make phone cases and little things like that, but in order to have a ‘lewk,’ I love that this is now something that will be affordable."

H&M has long partnered with luxury brands, first working with Karl Lagerfeld back in 2002. Since then, the Swedish retailer has teamed up with brands like Kenzo, Comme des Garçons, and Stella McCartney. Last year, Erdem produced a floral-happy line for the fast fashion company. From what we've already seen, the collection appears to remain in line with Scott's eccentric and bubbly designs that make him such a fan favorite. Scott enlisted Hadid to model some of the upcoming looks, styled in vibrant patterns that emulate a heavy 80's vibe. Scott himself showed off a graphic zip-up hoodie, clad with gold bling. Scroll down for a sneak peek at the collection.

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